Predictions for the next electronic trends: Wearable tech like the iWatch, Samsung Gear, Fitbit and other lifestyle devices. Wearable tech as well as portable power banks to keep gadgets charged during load-shedding. The CloudGate Circle, a device that turns any flat screen into a smart TV and also acts as an Android computer if hooked up to a monitor.
Android tablets are expanding their dominance in the market as cash-strapped consumers opt for lower-end devices when buying a tablet. Da Silva says "tablets and phablets are still incredibly popular and we see more searches on these than for laptops". She adds Android is trumping iOS in searches, with the top brand query being Samsung followed by Lenovo, with Apple falling into third place.
Second-hand tablet sales are seeing the same trend. Gumtree has also seen a decline in iPads being listed. The Apple device used to be dominant on the site but Cobbledick says there are now equal amounts of Samsung devices being listed compared to iPads, with entry-level Asus tablets also taking up a share.
She says consumers are responding positively to the variety offered by Samsung. Price point is also key, with the Korean company's low-end, entry-level devices appealing to tech-savvy South Africans who cannot afford the pricier iPad. She is an award winning journalist covering telecoms, business, start-ups and new innovations in finance and mobile. She has an Honours degree in Journalism from Rhodes University. Travel is always on Paula's mind, she has visited 30 countries so far and is currently researching her next adventure.
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